ChicagoMarathon 2014

 Chicago Marathon: Social Media Along the Race Route

By Mike Reilley
@RedLineProject

PostedSunday, Oct. 12, 2014

Sunday mornings are typically a slow time in Chicago for social media.

But pack more than 35,000 Chicago Marathon runners into the South Loop along with thousands of fans along a course that passes through 29 neighborhoods, and that suddenly changes.

The Twitter hashtag #chimarathon was trending No. 3 nationally on Sunday morning as runners and fans tweeted photos, well wishes and photos from inside the starting gate.

The Red Line Project team used Geofeedia, a geolocation-based social media search tool, to capture Twitter, Instagram and other social media near the race's start/finish line and the State Street. The maps below illustrate some of the geolocated Instagram shots and Twitter posts from various points of the race:

 Race Start: 6:30 to 7:30 a.m.

Lakeview/Boystown: Mile 8, 8:30 a.m.

Finish Line: Mile 26.2, leaders finishing

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